Why is Gurugram being discussed as a senior-living market?

Hindustan Times reported that Gurugram is attracting senior-living projects aimed at affluent retirees, former executives, entrepreneurs and NRIs. DLF’s sold-out Aureva project was presented as a key example of this demand.

What happened with DLF’s Aureva project?

The report said Aureva in Sector 63, Gurugram, sold 172 homes and generated ₹1,985 crore. DLF CFO Badal Bagri confirmed that the project had sold out on October 18.

How significant are NRIs in this segment?

For Aureva, DLF MD Aakash Ohri said NRIs made up 25% of buyers. The report also identified NRIs planning to move back to India as an important customer group for senior-living housing.

What should buyers understand about senior-living projects?

Senior-living projects may combine a flat purchase with service, maintenance or care-related arrangements. Buyers generally need to read the sale documents, RERA disclosures where applicable, and service terms as separate but connected parts of the transaction.

Which regions lead India’s senior-living market?

According to the report, southern cities have about 60% of the national market. North India has about 20%, the west about 16%, and the east about 4%.

Property News

Gurugram senior-living projects draw NRIs and affluent retirees

DLF’s Aureva sell-out and new planned projects show rising interest in managed retirement housing in Gurugram.

By The Land and Law Desk

20 Oct 20262 min read

Source: Hindustan Times

Who this affects

Worth a read

Read this if you are considering a senior-living flat in Gurugram or buying for retirement from outside India.

Buyers
Useful for buyers comparing senior-living homes with ordinary flats.
NRIs
NRIs are named as a key buyer group in Gurugram senior-living projects.
Investors
The report shows sales values and developer activity in a specialised housing segment.
Owners
Owners may need to understand how service-linked senior housing affects resale.

Signals in this story

Political
Financial
Legal
Regulatory
Local

The strongest signal is financial because the story focuses on sales values, unit prices and market shares.

Gurugram is seeing increased activity in senior-living housing, led by DLF’s sold-out Aureva in Sector 63 and a planned 164-home Manasum Varishta project in Sector 37D. Hindustan Times linked demand to affluent retirees, Delhi-NCR buyers and NRIs planning a return to India.

Hindustan Times reported that Gurugram is becoming a stronger market for senior-living housing in north India. The report said DLF’s Aureva in Sector 63 sold 172 homes for ₹1,985 crore, and DLF CFO Badal Bagri confirmed the sell-out on October 18. DLF MD Aakash Ohri said NRIs formed 25% of Aureva’s buyers, with 65% from Delhi-NCR and 10% from other Indian locations. The report also noted Signature Global’s arrangement with Manasum Senior Living for a 164-home Manasum Varishta project in Sector 37D, with estimated sales potential of ₹575 crore.

AI-assisted, published after automated editorial checks

Key takeaways

DLF’s Aureva in Gurugram recorded ₹1,985 crore from 172 homes.
DLF said NRIs formed 25% of Aureva’s buyer base.
Signature Global and Manasum Senior Living are planning a 164-home project in Sector 37D.
Southern cities still account for the largest share of India’s senior-living market.
Buyers generally need to separate flat ownership from service and care promises.

Hindustan Times reported that Gurugram is emerging as a north Indian centre for senior-living homes. The buyer base described in the report includes wealthy retirees, former executives, entrepreneurs and NRIs who may return to India.

The report’s main example was DLF’s Aureva in Sector 63, Gurugram. DLF CFO Badal Bagri confirmed that Aureva had sold out on October 18. The project generated ₹1,985 crore from 172 homes. According to DLF MD Aakash Ohri, NRIs bought one-fourth of the units, while Delhi-NCR buyers accounted for 65% and buyers from other parts of India made up 10%.

More senior-living projects are being planned

For another Gurugram project in this category, Signature Global has tied up with Manasum Senior Living. Manasum Varishta is planned within Signature Global Sarvam in Sector 37D. The report said it will have 164 homes and an estimated sales potential of ₹575 crore. The two reported home sizes are 1,815 square feet and 1,840 square feet, with the expected price at about ₹3.7 crore for each unit.

Krisumi Corporation is also preparing a senior-living product, according to the report, with chairman Ashok Kapur cited on the company’s plans. The story also referred to media reports that Krisumi is considering a collaboration with Japan’s Temari Group.

Gurugram is growing, but the south still leads

The report placed Gurugram’s activity within a broader Indian market of more than 20,000 senior-living units. Southern cities hold about 60% of the market. North India has around 20%, the west about 16%, and the east about 4%. Square Yards estimated India’s senior-housing market for 2026 at $4.31 billion. A Colliers report identified Jaipur, Chandigarh and Mohali among promising Tier-2 locations.

A senior-living flat may involve both property rights and service arrangements.
NRIs may need stronger document checks because they often buy from a distance.
Ongoing maintenance and service charges can be as important as the purchase price.
Resale value may depend on whether senior-living services continue for later buyers.

Why it matters

Senior-living housing is different from a standard apartment purchase because the value often depends on both the property and the promised services. Buyers may be looking at accessibility, common facilities, managed maintenance, health-related support and day-to-day community operations, not only the carpet area or location. That makes the paperwork more important. Buyers generally need to separate what is part of the registered real-estate sale from what is provided through a service contract or maintenance arrangement. For NRIs and retirees buying before a future move, this distinction matters because they may not be able to inspect operations regularly after booking.

Frequently asked questions

Why is Gurugram being discussed as a senior-living market?: Hindustan Times reported that Gurugram is attracting senior-living projects aimed at affluent retirees, former executives, entrepreneurs and NRIs. DLF’s sold-out Aureva project was presented as a key example of this demand.
What happened with DLF’s Aureva project?: The report said Aureva in Sector 63, Gurugram, sold 172 homes and generated ₹1,985 crore. DLF CFO Badal Bagri confirmed that the project had sold out on October 18.
How significant are NRIs in this segment?: For Aureva, DLF MD Aakash Ohri said NRIs made up 25% of buyers. The report also identified NRIs planning to move back to India as an important customer group for senior-living housing.
What should buyers understand about senior-living projects?: Senior-living projects may combine a flat purchase with service, maintenance or care-related arrangements. Buyers generally need to read the sale documents, RERA disclosures where applicable, and service terms as separate but connected parts of the transaction.
Which regions lead India’s senior-living market?: According to the report, southern cities have about 60% of the national market. North India has about 20%, the west about 16%, and the east about 4%.

Source: Hindustan Timeshindustantimes.com

Original headline: Gurugram’s senior living market gains ground as high-net-worth retirees and NRIs drive demand 20 Oct 2026

Read original on Hindustan Times

Sources

Hindustan Times: Gurugram’s senior living market gains ground as high-net-worth retirees and NRIs drive demand — original report

Not independently verified. We have not checked this report against primary records; read the original linked above before relying on it.

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